This year, the most important exhibition for beer and beverage production and marketing will be held in Nuremberg from 13 to 15 November.
BRAU-Beviale is an unmissable event for the Celli Group.
Thanks to numerous developments and consolidated acquisitions, the Group will be showcasing new research, technology and service-related advances. All Group companies are fully engaged in the event, united by a shared concept “Beyond the Bottle,” which is based on three key elements: Sustainability, Human Centred Processes and Digitisation.
This new concept has encouraged the Group to create smart, digital and interactive products that broaden and enrich the consumer experience, while simultaneously safeguarding the planet and providing customers with information to aid business management. In fact, the beer business is currently undergoing a radical transformation and drinking experiences are becoming increasingly focused on complete user engagement, a development that is also owed to new digital projects.
For the Celli Group, digitisation is key to driving market players and consumers towards an advanced dispensing world that is better connected, accessible and immediate: this is the future of beverage dispensing.
Celli Group – a world leader in draught systems thanks to advanced digital technology and its industrial heritage – is ready to showcase a new way of consuming beverages: an immersive experience under the banner of environmental sustainability.
We look forward to seeing you in Nuremberg (Germany) at STAND 506, HALL 5 from 12 to 14 November 2019.