Raising the Bar in Beverage Cooling
As food and beverage menus grow more sophisticated, so do the demands placed on venues. From tight backbar spaces to intense peak-hour service, operators across the HoReCa sector are under pressure to deliver more—faster, cleaner, and more efficiently.
At Celli, we listened. And we built a solution that goes beyond expectations.
Introducing Geo Prime: our latest high-performance refrigerated machine, designed specifically for pre-mix draught systems in the most demanding hospitality environments.
A Response to Today’s Challenges
Modern venues face a series of tough challenges:
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- Limited space behind the bar or counter
- Unpredictable peak demand, especially during rush hours
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Rising energy costs and sustainability targets
- Increased competition driving a need for reliability and efficiency
Geo Prime answers the call—with a compact footprint, higher output, and significantly reduced energy consumption.
Reengineered From the Inside Out
At the heart of Geo Prime lies a completely redesigned refrigeration system, which features a combination of next-gen components:
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- Micro-channel aluminium condenser for faster, more efficient cooling (+ 35/40% efficiency increase in heat exchange)
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- High-efficiency compressors that maximize output while minimizing energy draw
- Redesigned fluid and gas pathway system for optimal performance
The result?
+8% more cooling power, a larger ice bank, and 25% lower energy consumption compared to the previous Geo model.
Designed for Durability, Hygiene and Ease of Use
Geo Prime doesn’t just outperform—it’s also built to:
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- Fit different environments with its compact, stainless steel body, available in two configurations—vertical and horizontal
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- Ensure long-lasting beverage hygiene and safe dispensing
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- Track key machine parameters thanks to the Celli IoT system Intellidraught 2.
- Track key machine parameters thanks to the Celli IoT system Intellidraught 2.
And what about serviceability?
Each Geo Prime configuration offers easy tank inspection via the upper panel, quick-release side grilles for component access, reinforced side handles and base rollers.
Ready to see what Geo Prime can do for your venue?
