Geo Prime 50: the cooler that combines performance and sustainability

In professional beverage dispensing, performance and efficiency should go hand in hand. Geo Prime 50 was developed with exactly this goal in mind: delivering outstanding cooling performance while reducing energy consumption and simplifying maintenance operations.

As the evolution of the trusted Geo range, Geo Prime 50 represents a new generation of cooling equipment designed to help operators serve more, waste less and improve overall system efficiency.

More cooling power when it matters most 

In busy hospitality environments, maintaining consistent cooling performance is essential. Thanks to its optimised refrigeration circuit, Geo Prime 50 delivers higher cooling capacity and faster recovery times compared to the previous Geo generation.

The ice bank forms up to 30% faster, while cooling performance is improved by up to 8%, ensuring beverages are served at the ideal temperature even during peak trading periods.

Built to handle demanding service conditions, Geo Prime 50 helps operators maintain quality and consistency throughout the day.

Lower energy consumption, greater sustainability 

Energy efficiency has become a key priority for hospitality businesses looking to reduce operating costs and environmental impact.

Geo Prime 50 has been engineered to consume up to 25% less energy than the previous generation, helping businesses improve sustainability without compromising performance.

By reducing energy demand while maintaining exceptional cooling capacity, Geo Prime 50 supports a more responsible and cost-effective approach to beverage dispensing.

Designed for maximum productivity 

Available in 20L, 30L, 50L and 75L models, Geo Prime offers the flexibility required for a wide range of dispensing applications.

The range is available in both vertical and horizontal configurations, allowing operators to optimise installation according to the available space while maintaining the same high level of performance.

Capable of supporting up to 14 dispensing lines, Geo Prime delivers some of the highest productivity levels within the Celli cooling portfolio.

Easier maintenance, reduced downtime 

Reliable performance starts with smart design. Geo Prime 50 has been developed with serviceability at its core, making maintenance operations faster and more straightforward.

Fully removable external panels provide immediate access to key refrigeration components, while the internal layout has been carefully designed to simplify servicing and reduce intervention times.

The result is a cooler that helps minimise downtime, improve operational efficiency and maximise long-term reliability.

Key features

• Professional cooling system with ice bank technology.
• Up to 8% higher cooling performance than the previous generation.
• Up to 30% faster ice bank formation and recovery.
• Up to 25% lower energy consumption.
• Available in 20L, 30L, 50L and 75L models.
• Vertical and horizontal configurations available.
• Supports systems with up to 14 dispensing lines.
• Simplified maintenance thanks to easy access to internal components.
• Designed to maximise uptime and operational efficiency.
  

A smarter approach to professional cooling

Geo Prime has been designed for beverage operators who demand high performance, energy efficiency and ease of maintenance from their equipment.

Because cooling is about more than temperature alone. It's about productivity, sustainability and delivering a consistently exceptional dispensing experience.